Kristofer Karol, MA
Senior Communications and Marketing Officer
Marketing and Communications
1355 Bogue St. #A212, East Lansing, MI 48824
Biography
I have more than 20 years of experience in journalism, public relations, events and marketing, specifically in healthcare and higher education. Currently, I lead a talented team of communications professionals charged with sharing the College of Nursing's story in engaging ways.
Education
MA, Indiana University
BA, Michigan State University
Publications
Karol, K. & Schimizzi, M. (2023). Developing a successful content strategy with a small team and budget. Journal of Education Advancement & Marketing. Vol. 8, No. 1.
Karol, K. & Norman, C. (2019). The rise of, and need for, video in social media marketing. Journal of Education Advancement & Marketing. Vol. 3, No. 4.
Karol, K. (2016). Snap (or Tweet) out of it: Now is the time to allocate resources to higher education social media efforts. Journal of Education Advancement & Marketing. Vol. 1, No. 2.